Power Trip Vitamin Shot

Power Trip has released an energy shot to compliment their tasty energy drinks. While this one proves great taste, the labeling of this as an energy VITAMIN shot is pretty misleading. I like their little shot as a whole – but calling this a vitamin drink while it contains the same ingredients as most of the other shots out there is a bit silly. The one advantage to this over the others out ther is it’s phenomenal taste, which should be what is being sold to the public. With Shots emerging as the newest hot category, coming out with a unique package is essential to not be counted as just another Me-Too being sold in the discount racks at warehouse stores and clearance bins. Power Trip tastes great and works as well as the big boys, but the package holds it back from being a bigger player.

Nutrition:6
advertising some of the highest concentrations of vitamins C and B in the industry. It does have lots of it, although not as much as some shots and mixes, which can contain up to 14,000 times your RDA. Like most shots this does not have sugar and carbs. There is no telling how much caffeine or taurine is in this, as they hid it underneath the listing of “proprietary energy formula”. I can say that it did provide me with a boost for about 2 1/2 – 3 hours. I was not bouncing off the walls, but was not tired for a while afterwards. My guess is somewhere between 100-150 mgs of caffeine from the taste and buzz.
My only real issue is them calling this a Vitamin shot, when the only vitamins it has is the normal cheap B and C vitamins you can find in many many shots, and a great portion of energy drinks. They also put the amino acids in there to boost metabolism, same as 5 hour energy, upshot and the dozens out there. I would have loved it if this was a real vitamin shot, where it was packed with all my daily multi-vitamins. I wonder how many people are fooled into thinking this actually provied more vitamins than your average energy drink. IF this even had 1 other vitamin besides b complex and C I would be more impressed – but the vitamin promise in here is undelivered.

Taste: 10
very good and very strong. like concentrated energy drink – but not in a bad way, more like when you need a sweet and sour fix and reduce lemonade mix to a potent but drinkable concentration. Actually, with this tasting very citrus, it has a lot in common with a very reduced country time lemonade drink. I would drink this over 90% of the energy drinks out there, certainly over the energy shots I have tried. This tastes like I am drinking something potent, but it is still very very tasty.

Packaging:5
Pretty standard fare for the actual package – looking a whole lot like every other energy shots out there. As far as the label, it is a mini version of their big energy drink, only slightly harder to read at the top. While it could have been better, it is by no means bad. And, just like 5 and 6 hour energy, listing the caffeine as ” about as much as a cup of coffee” which means nothing at all. Some companies list that as 60mg, some others think a cup of coffee have 150mg. I have seen others filling my convenience store shelves with much much worse, but the package is totally surpassed by the new energy shots by the Big Boys of energy drinks who have entered the shot market.
If they want their shots to compete, I would definitely go back to the drawing board with concept for this package, or suffer at the hands of Monster, Rockstar, Nos and 5 Hour.

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