Freek Energy is one of those brands that should have exploded like a fireworks cart on jet fuel. This thing looks like it had all the right ingredients for one hell of an energy drink. It was packaged right – having a serial killer looking dude on the front with very distressed and imaginative writing. The drink itself was super tasty – and while not unique, it had enough going for it that everyone who tried it liked it. It also had manic energy – lots and lots of almost demonic giddy jitteryness – more than a serial killer in a Sleepaway Camp movie marathon. So why did this drink not fly off the shelves? I have even received comments from people telling me to find this awesome drink somewhere because I was sure to love it.
The reason is simple – these cans were notoriously difficult to find. Every site I found – every person I tried to contact about this drink came up empty. I thought it was just my distribution area, but this was one of those drinks that even though they were put out by a HUGE drink manufacturer (National Beverage – the same ones who make Rip-it, Faygo and Shasta ), no one in the country seemed to be able to find.
Thanks to the energy god at taurinerules.blogspot.com I finally have my hands on a great flavored variety, I wish National Bev. did a better job getting this drink to the masses – because it would have made a great splash on the energy drink scene.

Packaging:9
OK – not the most unique can, but they did everything one could possibly do to appeal to the teen market here. Now, we all know that young kids are not supposed to be drinking energy drinks. But we also all know that they are the biggest buyer of these things too – bumping all their allowance into the cool cache of green and blue pop tops. And this drink did everything possible to appeal to that kind of kid; well, not just kid – really that kind of boy. While they released a thrill-her variety which might have been for girls, any can which uses the word Boob-freak is obviously appealing to the group that would still find the word Boob clever – mainly 12 year old boys. Not that this is a misstep for the company by any means. Finding a way to rip the Monsters and Rockstars out of the hands of the jr high/high school generation is a very heavy task indeed. This can uses every trick and does it well. They print the name a couple times, and the website is big and bold – and there is even a bunch of caffeine and nutritional information that I enjoy. There is not much more that you could possibly do with this design to win over the untamed male youth of this country.

Buzz/Nutrition:8
Great buzz – and the caffeine content ( 204mg) would keep you buzzing for hours. I loved the way this drink worked, and gave no crash after it went away. there is all the stuff you would expect to see in here, from B complex and C vitamins to inositol and Taurine ( 2000mg) and ginseng. While this is about standard for energy drinks, the extra push of caffeine over the Monster and Rockstar limits is a definite boost in the right direction. The only drawback is all the other stuff National Beverage puts in their drinks, with lots of preservatives. It is sweetened with Sucralose and Ace-K with is about par for the diet lot. This was not meant to be a Whole Foods seller – but something to be slammed on your way to P E class.

Taste: 8
There is a reason this drink was so special and talked about in blogs, forums and in caffeinated circles. While they easily could have just made this taste like the competition, they instead went for a flavor that is very unique, far different from the Diet Red Bulls or Monsters. This concoction tastes more like fake berries – and is quite good! Now, again, this is not going for the health food crowd. This would make an excellent soda even without the caffeine, tart and tasty all the way through the can with no aftertaste. While not Amazing, this certainly could have held its own on the convenience store shelves.